ad for bike locks

just an idea for bike locks: to leave this kind of cards near unlocked bikes with this note and a link to bikes store or website

ad for bike locks

5 comments

shanuea's picture
shanuea
789 pencils

It's cheeky.

To be honest I don't see many bikes in the street without locks.

jteslik's picture
jteslik
1381 pencils
certaintly's picture
certaintly
4060 pencils

instead of a neatly folded, printed note, it should be a a handwritten, scrap of paper. stuck maybe in the wheels.

anyway, i dont feel like the idea is very strong.
i mean, it's like showing you dont really need the lock...

maybe show the same picture but without a bike and just a note from the thief?

shanuea's picture
shanuea
789 pencils

Oh I thought this was a guerilla campaign, not a print ad.

This would actually be an fun product for a third spec ad workshop (though the first two weren't resounding successes)

jteslik's picture
jteslik
1381 pencils

It is guerrilla. Gotta include a coupon or some kind of brand on there, though. Generic message isn't really selling anything.

Post new comment

Thank you for commenting. Please do not spam, be elaborate, respectful and helpful.
Log in or register to post comments