The Future of Advertising?
After ten years of jumping from job to job, I'm trying to narrow down what I want to do and stay on one path. Right now, I'm a junior designer at a company specializing in UI/UX and still have a lot to learn. At the same time, I'm also taking an online course in copywriting where I'm mostly creating print ads. My dream job would be a Creative or Art Director
The reason why it has taken me a long time to focus on something is every time I start a new job, it soon becomes obsolete and I get laid off. Journalism and music video are some examples. I enjoy creating print ads but wondering how much longer they will even be relevant. Would love to hear from people currently working in advertising what your thoughts are about how the digital world is changing advertising and what that means for people currently building a portfolio. I think I should stick with copywriting, but do you think it's useful to be doing UI/UX design at the same time?