Davies Paint Outdoor Ad

Problem
The current leader in the Philippine market is Boysen. Although there is almost no difference in terms of quality, number of colors, and product line-up, Davies is still not the top-of-mind when it comes to paints.

Solution
Create a non-traditional ad that is very accessible to the public. This is to attract attention by showing value for money--the strength of Davies. It will serve as the their everyday reminder that Davies, though more affordable, has the same quality with the leading brand.

Davies Paint Outdoor Ad

3 comments

MindDrift's picture
MindDrift
1073 pencils

I think this is great!

alexmancan101's picture
alexmancan101
42 pencils

Great idea. Copy needs some work. Brevity man.

chaddy velasco's picture
chaddy velasco
95 pencils

thanks guys,

alexmancan101. thanks i'll work on the copy right away.

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