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Art Direction & Illustration - Rohit Hora
I don't get it. The art direction is nice, even with your own logo on the print. Actually, no, it takes a lot away from the print by doing that. On the hole, its a poor idea for a car ad, especially when there are so many good car ads out there.
Thanks alexmancan101 for the feedback. I really appreciate it because it helps to improve.
I will be posting some more work and will really like to have opinions.
Portfolio - www.behance.net/rohithora
Photography - www.500px.com/rohithora
What's the insight?
Mattndan.. guys first accept my wishes on the hiring. Congratulations. The insight- Hyundai wanted to launch ...wait there is a call. let me get back on this. brb
Looks nice, but no real concept that I can see.
it should have a good idea
Ad Analyst, (Advertising Journals) INDIA
Thank you Sushil for the feedback.
The art direction is nice, well done, but I don't really get the link btw Hyundai and Superman, except the name "Supercoupe". But in my opinion it's a little bit too literal.
Maybe with the same idea, you could put the car in an unexpected situation, go further in the execution.
Point noted and i try to put more thoughts into my designs.
But u know what how much you do there will be always a better way to do the same thing and that better solution will only occur to you after task completion.
and i know it for fact that you only wrote the comment in good spirits so i am very thankful to you for taking out time and reviewing my work.
The veloster has won award in safety, superman irrelevant here, it has one door on the left and two on the safe side - http://www.youtube.com/watch?v=Lj6_oEiUTes