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Land Rover Discovery (Updated!)

Critique much appreciated.
Got rid off the boots and threw in the car lol.

mattndan's picture
mattndan
Activity Score 953

Good line, crap art

_ZigZagWanderer_'s picture
_ZigZagWanderer_
Activity Score 26

Yeah the more I looked at it once posted I wasn't so keen lol I'll work on it.
Thanks!

Siddarth Basavaraj's picture
Siddarth Basavaraj
Activity Score 1673

A very good copy :)

Love creating ads..

Shawali's picture
Shawali
Activity Score 8442

Wouldn't it sound better if the copy was "take the less traveled roads more often"? It maybe smoother.

But that's just me =)

Anyway, great insight. But crap art indeed =)

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

_ZigZagWanderer_'s picture
_ZigZagWanderer_
Activity Score 26

Thanks guys, arts really not my strong point, I feel i have to limit myself as I cannot really execute my ideas well as i'm not great on photoshop. Should I just draw them out free hand or maybe try download illustrator or indesign?

mattndan's picture
mattndan
Activity Score 953

I would maybe make this a mainly copy campaign or try and work with an art director. Its a nice line, but try to come up with a few more of the same caliber to avoid it feeling like a one-off.

Shawali, I think 'the road less travelled' is a common phrase(?), hence why it might work better as he's written it. Both are fine though :-)

prasadrishi's picture
prasadrishi
Activity Score 115

Nice copy...

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