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I don't get it.
Plus whiteout is a no no as a spec ad.
Is that a tippex drill?
Me thinks it's a Tippex hair dryer. The USP being that it dries super fast.
The insight is alright, the idea and execution are not.
No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094
The only thing impressive here is Shawali's ability to rationalize a ridiculous and convoluted ad. Props, man, I would never have come up with that.