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KFC OOH - left turn

KFC OOH

KFC OOH - left turn
Shawali's picture
Shawali
Activity Score 8442

So basically what you are saying here is "we are where the stench comes from".

Not sure the client would appreciate to be associated with bad odors.

Plus, you don't really say "close your nose" but more something like "pinch your nose".

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

jteslik's picture
jteslik
Activity Score 1393

Actually, the ad is TRYING to say that in order to resist the smell you need to block your nasal passages or just give in altogether. What the ad is ACTUALLY saying is that you can either go to KFC or you can NOT go to KFC.

However you interpret this ad, telling people they have the option to drive right by your restaurant is not a good way to sell food. Better ad would simply say:

Non-buyer's remorse --->

<---- KFC

P.S. - This is not a good ad either.

Hadrons's picture
Hadrons
Activity Score 6017

Yeah, yeah to all the above + keep it simple.
Trying too hard to be sophisticated sometimes gets you into a dead end.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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