SANGHAMITRA's picture
59 pencils

MOOV

MOOV

MOOV
MOOV
MOOV

Princes

35 comments

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

NIce work

Princes

jagadeesh's picture
757 pencils
jagadeesh

that was a nice comment...

jagadeesh's picture
757 pencils
jagadeesh

does the soldiers,vehicles and the elephants represent pain or they are massaging her...?

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Hmmm..... Your first guess was right...jagadeesh

Why don't you experience that kind of massage once?

Princes

manumartin5's picture
1202 pencils
manumartin5

very silly work. Do you want to say that by putting MOOV, if someone harms you, nothing will happen to you? Is that the brief,. I won't believe if that was the brief.
It is like saying screw me, I am safe with MOOV.

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Ha Ha Ha........

Ya you are right........

Its really silly....

manumartin5 are you a Marketing Guy? :) :) :)

Princes

manumartin5's picture
1202 pencils
manumartin5

..no I am an Art guy.. in an ad agency.

HappyHour's picture
2404 pencils
HappyHour

Nice idea!

However I agree with the above commenter - I was a little confused as to whether the things were massaging her or if they represent the pain that MOOV will relieve. For example, in the elephant one, it's hard to tell if she's feeling pain or pleasure, and I think mini soldiers marching across my back could feel quite good at times.

I think the solution lies in the execution...use a model who looks like she's trying to sleep (not laying on a massage table). The things on her back should be more explicitly uncomfortable/painful. This is a decent start though, and excellent job campaigning your idea into multiple executions. Good luck.

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Thanks you.

HappyHour

Princes

Martijn's picture
1870 pencils
Martijn

"mini soldiers marching across my back could feel quite good at times"
I wonder what Freud might say of this :)

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

HA HA HA.........

First you arrange only one mini soldier (a baby) and tel him to march across your back... :)

Princes

Wordnerd's picture
6714 pencils
Wordnerd

second that, happyhour. the facial expression is misleading.

apart from that i really like it

ivan's picture
ivan

I think it's very interesting, but the execution needs more work.

Ivan Raszl, admin of AotW

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

True

Princes

writersblog's picture
572 pencils
writersblog

I have noooooo clue what Moov is about. Make sure you punch it with a headline or tagline. It's begging for it.

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

OK,

Thanks

Princes

manumartin5's picture
1202 pencils
manumartin5

Moov is something like Tiger balm.. it helps relieve joint and muscle pains.

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

can't get it

Princes

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Ya you are right

Princes

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Please comment on it so that ............ I will do it better :)

Princes

tausif's picture
109 pencils
tausif

Elephant Girl is laughing :P

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tausif

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

NO. She is crying in a different style :0

Princes

tausif's picture
109 pencils
tausif

in first two pics she closed her eyes.
but, in third one(Elephant grl)...shez laughing :P

u from india na.??

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tausif

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Ya, I am an Indian. How obvious is this tausif .

I don't know what you and others are feeling about this visual. But the purpose of the visual is (the elephants) how you feel when you are having pain some where in your body.

Princes

tausif's picture
109 pencils
tausif

its really a good concept and thought.!!
i liked it. :)

R u a professional ad-maker.??

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tausif

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Ya a little bit. I am from a small village working as a visualiser some where in a local ad agency

Princes

tausif's picture
109 pencils
tausif

hmm... :)
good.!

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tausif

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Thank You tausif .

Princes

tausif's picture
109 pencils
tausif

:)

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tausif

riyelam's picture
372 pencils
riyelam

I don't think the concept is good enough. It will be a good concept for a vaccine but not for a medicine. The message table creating the effect that she is enjoying the massage.

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

Ok................ No problem.

What ever you feel.

End of all its a Pain Relief Balm... :)

Princes

riyelam's picture
372 pencils
riyelam

But not a vaccine. And if u r so confident, as per ur comments, that it's a good job and u don't want to take the suggestions then why did u post it here in forum? I think u don't need to post something in AOTW forum to show off ur skills, the archive is there for it and above all all the social network sites r there. I think this forum is for educational purpose only. If already have ur cup full then no need to come here and wasting the time used evaluating ur work.

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

really?

Princes

SANGHAMITRA's picture
59 pencils
SANGHAMITRA

oh oh oh Calm down

I was only joking. It was not to hurt you...

You are getting so serious.

I thing you didn’t get the point of my reply.

Sorry

Princes

Reto's picture
14 pencils
Reto