Description
For World Suicide Prevention Day, we flip the popular connotation of the word ‘brave’.
In the Nigerian context, bravery is seen as handling your business in silence, no matter the strain on your mental health and relationships. We tackle this culture of silence, and laud people who have been brave enough to speak up about their struggles, while also providing information on accessing help from qualified professionals.
This professional campaign titled '#ThisIsBrave' was published in Nigeria in September, 2022. It was created for the brand: Oando PLC, by ad agency: Amplify Digital LLC. This Digital medium campaign is related to the Health industry and contains 4 media assets. It was submitted over 1 year ago.
Credits
Advertising Agency: Amplify Digital LLC
CEO: Alexander Edem
Creative Lead: Damilola Aiki
Copywriters: Popoola Oluwatobiloba, Nsikak Affia
Art Director: Banji Lyrond
Account Manager: Misan Ologho
