The Sausage Footprint

In the plant-based industry, it is not uncommon to talk about carbon emissions, climate footprints and our shared environment. But most brands tend to do it in a serious, uninspiring and, frankly, quite boring way. So, when Peas of Heaven wanted to remind their customers of the low carbon footprints of their sausages, we decided to do something different. An ad that was actually fun. At least we think it's fun. Come on, it's funny, right? It's a sausage footprint.