Description
When each day of the Olympic Games is over, the fans are left craving for more. What if we could create a new competition throughout the night in a fun and stunt way, taking the real fans into the big screen?
Let the games begin! We will create the largest language competition ever at night for the fandom of the Olympic Games to expand their experience. Watch out: the owls will invade the streets.
This student campaign titled 'The Duolympic Games' was published in Brazil in March, 2024. It was created for the brand: Duolingo, by ad school: Redhook School. This Experiential, Integrated, and OOH Outdoor media campaign is related to the Education industry and contains 10 media assets. It was submitted 13 days ago by Copywriter: Gonçalo Canita of Redhook School.
Credits
Advertising Agency (School): Redhook School, Curitiba, Brazil
Art Director: Isadora Carvalho
Copywriter: Gonçalo Canita
Professor / Instructor: Italo Medeiros
Video Editor / Motion Designer: Thuan Freitas
Brainstorm: Isadora Carvalho, Gonçalo Canita
