ADVERTISING

Description

Male involvement in vaccination can have a huge impact on vaccination rates for both routine childhood immunization and Covid-19. So to promote male involvement in family vaccination, we used the one platform that unites all African men: The Africa Cup of Nations football tournament. The campaign used football fever to reach millions of fans in Mozambique, Tanzania, Nigeria, and Cameroon.

This professional campaign titled 'Team Vaccine ' was published in Mozambique, Nigeria, and Tanzania in January, 2024. It was created by ad agencies: Khanga Rue Media and USAID Breakthrough Action and Research. This Audio and Film media campaign is related to the Health industry and contains 5 media assets. It was submitted 2 months ago.

Credits

Advertising Agency (School): Khanga Rue, USAID Breakthrough Action
Creative Directors: Pat Olvera, Nisha Sanghvi, Ulric Charteris
Agency Executive Producer: Matrona Mwacha
Production Company: Spitfire Films SA, Greenstreet Media Nigeria
Director: Anrew Kyriakou (Spitfire)
Director: Adekunle “Nodash” Adejuyigbe (Greenstreet)
Producer: Liesl Karpinski(Spitfire)
Producer: Olawale Adeyina (Greenstreet)

ADVERTISING

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