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Jean Paul Gaultier

Scandal

Agency: HENRY

Description

The latest fragrance campaign for Jean Paul Gaultier, directed by Laura Marciano and produced by HENRY, embodies the sensual and unapologetic DNA of the French brand. Extravagant, thrilling and over-the-top, Scandal invites us to join the most decadent party we have yet to attend.

The campaign is a true reflection of Marciano’s aesthetics, flawlessly connecting Jean Paul Gaultier’s fashion and beauty worlds. Her true passion for and deep understanding of the fashion industry revisits the Jean Paul Gaultier brand in a more contemporary setting while paying homage to its rich heritage. We thus find ourselves in the heart of the dance floor of the iconic Parisian venue Le Palace, along with Imaan Hammam - the glamorous and elegant Moroccan-Egyptian-Dutch face of Jean Paul Gaultier since 2021 - and Parker Van Noord - the Dutch model representing a new generation of men and a new form of masculinity.

The campaign is shot by up-and-coming cinematographer Antoine Cormier who alternates between wide shots and close-ups, high speed and slow motion adding dynamism and movement to the piece. The styling also plays a vital role: curated by Fashion Director at Novembre Magazine Georgia Pendlebury, we find a wild and extravagant ensemble of designs from the latest Jean Paul Gaultier collection.

This professional campaign titled 'Scandal' was published in France in March, 2023. It was created for the brand: Jean Paul Gaultier, by ad agency: HENRY. This Integrated medium campaign is related to the Fashion industry and contains 1 media asset. It was submitted about 1 year ago by Niccolo.

Credits

Produced by: HENRY (@henry.tv)
Director: Laura Marciano (@lolomarciano)
Producer: Fanny Fragu (@fragute)
DOP: Antoine Cormier (@antoinecormier)
Photographer: Axel Aurejac (@axel_aurejac)

Puig:
Digital Marketing & Brand Content Director: Johanna Najar (@johanna.njr)
Brand Content Manager: Tamara Friz (@tamacitam)
Brand Content Executive: Jorge Trigo Ruiz (@jorgetrigoruiz)

Set Designer Film: Lucie Libotte (@lucielibotte)
Set Design film Assistants: Delphine Tilliard (@delphinetilliard), Thibaut Morisset, Théo Franceskinj
Set Designer photography : Victoria Salomoni (@victoria_salomoni)
Set Design photography Assistant: Emma Culla
Stylist: Georgia Pendlebury (@georgia.pendlebury)
Stylist Assistants: Georgia Toscani, Michiel Heemskerk
Hair Stylist: Yann Turchi (@yann_turchi)
Hair Stylist Assistants: Mills Mouchopeda, Cloé Hobi, Lucile Bertrand
Makeup Artist: Min Kim (@minkimmakeup)
Makeup Assistants: Beatrice Han Ching, Alice Gabbi
Nail Artist: Julie Villanova (@julievillanovanails)

Line Producer: Ségolène Vial (@segolenevial)
Production Coordinator: Léa Depienne
1st AD: Léo Belaisch
2nd AD: Auréliane Bonnefoy
Focus Puller: Pierre Giraud
2nd Camera Assistant: Barbara Navarro
Steadicamer: Adam Gulbol (@adam_gulbol)
Photographer Assistant: Erwan Petersen
Gaffer: Hugo Brossard
Electricians: Hubert Eudeline, Louis Jamaux, Axell Katomba
Spark : Arthur Langlois
Digitech: Pedro Teles
Grips: Laurent Dray, Maxime Toublant, Lucille Leroy
Unit Manager: Geraldine Note
2nd Unit Manager: Pamela Stein
Editor : Ariane Kajdan (@arianekajdan)
Colorist : Arthur Paux (@arthurpaux)
Post-production Manager: Sebastien Gros
Post-production company: McMurphy

Talent
Imaan Hammam (@imaanhammam), Parker Van Noord (@parkervannoord), Sarah Nyanchar, Cici Tamez, Amber Later, Ali Latif (@ali.latif_), Reilly Patton

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