Description
The creative marketing of m&m's helped its expansion and spread. The way they use three-dimensional graphics inspired me to create this project.
The embodiment of candy balls as cartoon characters and the use of smart techniques for promotion, made me notice the way they handle the introduction of new flavors, and the recognition the brand acquired as the true symbol of candy.
That's why I went back to the basics of m&m's creative, colorful, three dimensional approach to create this fun project.
This student campaign titled 'More fun' was published in Egypt and United Arab Emirates in June, 2022. It was created for the brand: M&M's, by ad school: 02 Academy. This Design and OOH Outdoor media campaign is related to the Confectionery, Snacks industry and contains 4 media assets. It was submitted almost 2 years ago by hegazy: nour of nour studio .
