Description
Challenge:
With festivities around, we wanted to create noise and improve
engagement on our social media channel.
Insight:
Hamilton Beach professional comes with a range of appliances.
And the brand stays true to what it says - be a pro chef at home!
Idea:
People spend a lot of time with their families during Christmas, and
one of the activities they spend their time on most as a family is
cooking. Now, when we are saying you can make all the good
things at home, we showcased it by using imagery of the already
established brands and making our ads look just like theirs, but we
made it relevant for Hamilton Beach Professional.
Results:
Reach more than 2 million with increase in Engagement rate by 10%
This professional campaign titled 'Make Merry At Home ' was published in India in December, 2022. It was created for the brand: Hamilton Beach, by ad agency: NEM Digital. This Design medium campaign is related to the Household Products industry and contains 5 media assets. It was submitted 12 months ago by India's First 'Direct To Fan' Marketing Agency: Nothing Else Matters of NEM Digital .
Credits
Nothing Else Matters
