Description
K-Pop fans would do anything to collect every piece of media that features their idols, especially the large ones, like billboards, mupis, and posters. So, we want to help them take these ads home with instructions that teach them how to do it. The catch? It's in Korean. So if they want to use it, they need to learn the language with Duolingo.
This student campaign titled 'K-Ads Heist' was published in Colombia in April, 2024. It was created for the brand: Duolingo, by ad school: The Pub School. This 360°, Integrated, and OOH Outdoor media campaign is related to the Education and Music industries and contains 6 media assets. It was submitted 13 days ago.
Credits
Advertising Agency (School):The Pub School
Art Director: Juan Manuel Linares, Juan Nicolás Duarte
Copywriter: Sergio Gallego, Daniela Rodríguez
Motion graphics: Jorge Báez
