Description
This is the first national integrated campaign by Forever-Beta for Chase distillery who are looking to build on their strong credentials as Britain’s first field-to-bottle distillery. The campaign launched in cinemas and online along with a press and poster campaign
The campaign was written & created by Miles Bingham in collaboration with animation director Anthony Farquhar-Smith of Not to Scale. Farquhar-Smith has worked as lead animator for Wes Anderson on films such as Fantastic Mr Fox and Isles of Dogs.
The film features a beautiful handmade collage depicting Chase’s unique story. This is brought to life utilising a quirky stop frame animation technique. The print & posters were designed by Forever-Beta’s Alexander Harazim sharing the same beautiful tactile collage style as the films.
This professional campaign titled 'It's All in the Chase' was published in United Kingdom in May, 2019. It was created for the brand: Chase Distillery, by ad agency: Forever-Beta. This Integrated medium campaign is related to the Alcoholic Drinks industry and contains 4 media assets. It was submitted almost 5 years ago.
Credits
Advertising Agency: Forever-Beta, UK
Creative Director: Miles Bingham
Executive Creative Director: Matthew Saunby
Agency Producer: Paula Mackersey
Director & Animator: Anthony Farquhar-Smith
Production Company Producer: Edward Tull
Production Company: Not to Scale
