Description
Telstra's "Hello Christmas" campaign, developed by The Monkeys, unfolds a heartwarming narrative featuring Dasher the lost reindeer and young Cassie. Against the backdrop of Australia's scenic landscapes, Dasher finds herself lost in suburban surroundings. Cassie, discovering the reindeer's predicament, aids her in returning home to Santa using a Telstra payphone. The uniquely Australian film, aims to cut through the seasonal retail noise, offering a distinctive brand statement for Telstra during the festive period. The integrated campaign, including the TV spot, unfolds in the coming weeks.
This professional campaign titled 'Hello Christmas' was published in Australia in November, 2023. It was created for the brand: Telstra, by ad agency: The Monkeys. This Integrated medium campaign is related to the Electronics, Technology industry and contains 1 media asset. It was submitted 6 months ago.
Credits
Client: Telstra
Chief Marketing Officer: Brent Smart
Head of Creative Excellence: Anna Jackson
Head of Brand & Network Marketing: Alita McMenamin
Senior Brand Specialist: Maria Rizzo
Senior Marketing Specialist: Stephanie Fredericks
Principle Media Sponsorships, Awards & Experiential: Genelle Sharples
Robbie Aoukar (senior media specialist)
Deeptha Chugh (senior media specialist)
Creative Agency: The Monkeys, part of Accenture Song
The Monkeys Group CEO & Accenture Song ANZ President: Mark Green
The Monkeys & Accenture Song Managing Director: Matt Michael
Chief Creative Officer: Ant Keogh
National Head of Production: Romanca Mundrea
Head of Production: Penny Brown
Chief Client Officer: Belinda Drew
Managing Director Strategy: Milla McPhee
Senior Strategist: Brona Kilkelly
Creative Director: Hugh Gurney
Creative Director: Connor Beaver
Art Director: Emmalie Narathipakorn
Senior Designer: Stephen Leupen
Group Business Director: Amanda Porritt
Senior Business Director: Alex Austin
Business Executive: Georgia Wong
Senior Broadcast Producer: Jade Rodriguez
Senior Integrated Producer: Henry Welch
Production Company – Exit Films
Director – Glendyn Ivin
EP – Leah Churchill Brown
Producer – Alice Grant
DOP – Germaine McMicking
Offline Edit – The Editors
EP – Nicoletta Rousianos
Producer – Charlotte Griffiths
Casting: Megan D’Arcy – Nick Hamon Casting
Editor – Shannon Michaelas
Post Production – ALT VFX
VFX Supervisor – Dave Edwards
Producer – Martina Joison
Music – “Oh Christmas” Zeffirelli
Audio Post – SqueakE Clean
Sound Engineer – Paul Le Couteur
EP – Ceri Davies
Photographer – Toby Burrows
Retouching – Electric Art
OMD
Helen Guard (Head of Telstra)
Ally Chin (Business Director)
Kirsty Harley-Miers (Account Director)
Nathan Jereb (Account Manager)
Anna Rudd (Group Investment Director)
Pretty Likhitlersuang (Investment Director)
Nicole Torossian (Investment Manager)
Geoffrey Dunlap (Activation Director)
Eider Ayestaran (Account Director)
Delaney Lang-Lemckert (Account Manager)
Hannah Robertson (Account Director)
Ruby Niarros (Senior Account Manager)
Stuart Robinson (Account Manager)
