Halloween should just be once a year
Description
Frequent power cuts in India pose a significant problem, greatly impacting people's lives and livelihoods. Our creative, titled "Halloween should just be once a year," draws attention to the stark contrast between the fun and celebratory experience of staying in the dark for a day during Halloween and the harsh reality faced by those without a choice. So, what can individuals do in such situations? We provide a practical solution through our post: investing in emergency lights. These reliable devices can be installed at home to illuminate dark rooms, creating well-lit spaces even during power outages.
This professional campaign titled 'Halloween should just be once a year' was published in India in October, 2022. It was created for the brand: Magik Lights, by ad agency: Sociowash. This Content, Design, and Digital media campaign is related to the Electronic Devices and Electronics, Technology industries and contains 1 media asset. It was submitted 11 months ago by Creative Strategist: Barbie of Sociowash.
Credits
Advertising Agency: Sociowash, India
Client: Magik Lighting, India
Copywriter: Barbie Duggal
Visualiser: Yashika Jindal
Copy Supervisor: Samar Gularia
Group Head (Copy): Mayank Gaba
Art Director: Gaurav Gupta
Account Managers: Vrinda Sharma
