ADVERTISING

Description

American travelers don’t currently think about Jordan when they think about the Middle East, they think about Israel or Saudi Arabia first. We want them to see Jordan as a soulful “hidden gem”, an undiscovered treasure waiting to be found, and worth traveling to.

This professional campaign titled 'Find Yourself in Jordan' was published on May 01, 2022. It was created for the brand: Jordan Tourism Board, by ad agencies: S.I. Newhouse School of Public Communications, Syracuse University, and The Newhouse School. This Print medium campaign contains 3 media assets. It was submitted 12 months ago.

Credits

School: The Newhouse School, Syracuse University
Art Director: Isabella Uribe
Copywriter: Isabella Uribe
Professor: Kevin O'Neill and Mel White

ADVERTISING

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