Endangered bird in reality
School: Hongik University
Description
The iconic bird is gone as Twitter changes its logo. Twitter users were embarrassed by this and expressed great regret. It diverts people's attention from Twitter's iconic bird to endangered birds. This is an advertisement for birds that are at risk of disappearing in the real world, not in the digital space.
This student campaign titled 'Endangered bird in reality' was published in South Korea in July, 2023. It was created by ad school: Hongik University. This Print medium campaign is related to the Public Interest industry and contains 2 media assets. It was submitted 9 months ago.
Credits
Project team : Snack idea (IG: @snack__idea)
Art Director: jeong wook Park
Copywriter: jeong wook Park
