Description
Lexus says it's "December to Remember" campaign for 2023 "goes beyond the iconic big red bow." Well, yes and no. The ribbon's still there, but the nameplate has expanded the scope of its family-friendly storytelling in fresh ads from Team One. Lexus will also debut a digital experience across the Las Vegas Sphere's 500,000 square-foot LED exterior. There's a partnership with TikTok creator Sebastian Jern, too, all about miniature winter-scapes featuring Lexus RXs topped by red nows.
This professional campaign titled 'December to Remember' was published in United States in December, 2023. It was created for the brand: Lexus, by ad agency: Team One. This Film medium campaign is related to the Automotive industry and contains 1 media asset. It was submitted 5 months ago.