Tattoo as an advertising media space
Fred is a creative at the ad agency Leo Burnett Madrid. Fred had been wanting a tattoo for a long time, but could never decide on one. Until one day he finally chose a QR code... and he programmed it to show all the different contents he wanted. Videos, photos, texts ... whatever. He talked to more than 20 tattoo artists until he found the one who was willing to accept the job. It was a difficult tattoo... in fact, it took him more than 4 hours to finish it. When the agency saw Fred’s new tattoo they saw a great opportunity as well: a new media space was born. It's a media space with many advantages: innovative, it has access to a wide variety of targets, with huge impact in all kinds of media... So now it’s time for any brand who dares to take a chance to go down in history and become the first company in the world to advertise on Fred’s arm. Are you interested? All you need is to bid on eBay. The highest bidder will win a month on Fred’s arm to advertise whatever he wants. The bid starts with €1 and you have until April 26th to participate. Surf www.leoburnett.es/fredsarm and get informed. It’s that simple!