Surfrider 2011 Calendar

Help us keep the Ocean clean.

Advertising Agency: Y&R Paris, France
Creative Director: Laurent Bodson
Art Director: Antoine Mathon
Copywriter: François Faure
Photographer: Fred Meylan
Retouching: Fred Perrot / The Shop
Models: Elite Paris, Metropolitan, Next Models. Rosanne Olson
Published: January 2011

11 comments

NONE™'s picture
NONE™
209 pencils

Buenisissimo!!!

bakamono's picture
bakamono
1006 pencils

Sex and keeping oceans clean, mind numbing concept. What does this have to do with environment and keeping oceans clean?

Wordnerd's picture
Wordnerd
6662 pencils

this is great

henito's picture
henito
557 pencils

good job!

motherf34's picture
motherf34
17 pencils

Love it

dan.creare's picture
dan.creare
4 pencils

I think this is a great campaign to keep the oceans clean. You often see calenders exposing attractive girls to sell them, this campaign still uses the attractive girls but with a twist. By replacing the girls swimsuits with oil the campaigns still keeps its sex appeal but with the subtle hint to remind you of the polluted oceans. This is some great photography and a smart campaign.

Vision_Vi's picture
Vision_Vi
104 pencils

Agree with Dan. And I'm sure many viewers enjoyed this calendar :))

GregJ's picture
GregJ
48 pencils

Oils aint oils Sol.

thedesignaddict's picture
thedesignaddict
5391 pencils

Smart + simple. Excellent execution.

guruads's picture
guruads
4 pencils

advertisement has changed alot makes me wonder were it will be in 20 years

escortmanchesteruk's picture
escortmanchesteruk
2 pencils

Nice, i read your article really your article is very good. I am fully impressed and enjoy your posting. If you post more then please inform me for this link

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