Surfrider 2011 Calendar
ivan | Mon, 2011-07-25 10:31Help us keep the Ocean clean.
Advertising Agency: Y&R Paris, France
Creative Director: Laurent Bodson
Art Director: Antoine Mathon
Copywriter: François Faure
Photographer: Fred Meylan
Retouching: Fred Perrot / The Shop
Models: Elite Paris, Metropolitan, Next Models. Rosanne Olson
Published: January 2011
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11 Comments
Buenisissimo!!!
NONE™
Sex and keeping oceans clean, mind numbing concept. What does this have to do with environment and keeping oceans clean?
because therefore it is
this is great
good job!
Love it
I think this is a great campaign to keep the oceans clean. You often see calenders exposing attractive girls to sell them, this campaign still uses the attractive girls but with a twist. By replacing the girls swimsuits with oil the campaigns still keeps its sex appeal but with the subtle hint to remind you of the polluted oceans. This is some great photography and a smart campaign.
Agree with Dan. And I'm sure many viewers enjoyed this calendar :))
Oils aint oils Sol.
Smart + simple. Excellent execution.
advertisement has changed alot makes me wonder were it will be in 20 years
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