Most Viewed Cute Ads to tie in with Easter

Most Viewed Cute Ads to tie in with Easter

Visible Measures, leading video analysts, have compiled some of the cutest most viewed ads of the last 5 years as a fun piece to tie in with Easter.

Visible Measures use their True Reach methodology and patented video platform to analyse video views across the web. True Reach is the only accredited paid and earned video metric, combining the total viewership of videos related to a campaign throughout the online landscape. It includes the original videos uploaded by the brand and the copies and derivative content uploaded by audiences. Unlike shares, which only show the number of clicks on “share” buttons and not actual performance, True Reach shows the complete performance of a video campaign online.

Three: Dance Pony Dance
Agency: Wieden & Kennedy
Release Date: 28/02/2013
Views: 12,841,222

Cravendale: Cats with Thumbs
Agency: Wieden & Kennedy
Release Date: 28/02/2011
Views: 8,956,774

IKEA: Herding Cats
Agency: Mother
Release Date: 09/09/2010
Views: 8,382,345

Three: #SingItKitty
Agency: Wieden & Kennedy
Release Date: 20/02/2014
Views: 5,986,347

O2: Be More Dog
Agency: VCCP
Release Date: 04/07/2013
Views: 5,525,417

McVitie's: Sweeet
Agency: Grey
Release Date: 02/02/2014
Views: 2,979,364

ibis: Snuggling Bunnies
Agency: BETC London
Release Date: 04/05/2013
Views: 2,096,312

Britvic Drench Spring Water: Clever Hamster
Agency: CHI
Release Date: 30/11/2009
Views: 1,245,769

Freeview: #catandbudgie
Agency: Leo Burnett
Release Date: 10/02/2014
Views: 1,223,444 Baby Oleg
Agency: VCCP
Release Date: 29/12/2013
Views: 397,497