Martin Lindstrom's new book Brandwashed

If you've ever signed up for a loyalty card, given in to your kid's plea for a brand, or used Foursquare or Facebook…you've been "brandwashed." Read the intro attached provided by the publisher.

Watch the trailers here

2 comments

Vision_Vi's picture
Vision_Vi
104 pencils

Yes, all of us are brandwashed every day )).
Ivan, may be you'll want to rename your attachement - now the title of the book is "randwashed" and this is quite funny because rand is south african currency :)

celmaitare's picture
celmaitare
2 pencils

very nice !

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