Dr. Martens Responds to Ads Created by Saatchi & Saatchi
FOR IMMEDIATE DISTRIBUTION
DR. MARTENS REGRETS THE USE OF UNAUTHORISED IMAGES
Dr Martens is very sorry for any offense that has been caused by the publication of images showing dead rock icons wearing Dr Martens boots.
Dr Martens did not commission the work as it runs counter to our current marketing activities based on FREEDM, which is dedicated to nurturing grass roots creativity and supporting emerging talent.
As a consequence, Dr Martens has terminated its relationship with the responsible agency.
Sorry to hear! :(