The difference between Marketing, PR, Advertising and Branding

true in so many (wrong) ways

The buzz word in today's business world is MARKETING.

However, most people often ask for a simple

explanation of "Marketing."

Here it is:

You're a man and you see a gorgeous woman at a party.

You go up to her and say, "I'm fantastic in bed,"

That's (((Direct Marketing)))

You're at a party with a bunch of friends and see a

gorgeous woman. One of your friends goes up to her and

pointing at you says,"He's fantastic in bed,"

That's(((Advertising)))

You see a gorgeous woman at a party. You go up to her

and get her telephone number. The next day you call

and say, "Hi, I'm fantastic in bed," (((That's

Telemarketing)))

You're at a party and see a gorgeous woman. You get up

and straighten your tie. You walk up to her and pour

her a drink and then say, "By the way, I'm fantastic

in bed," That's (((Public Relations)))

You're at a party and see a gorgeous woman. She walks

up to you and says, "I hear you're fantastic in bed,"

That's (((Brand Recognition)))

You're at a party and see a gorgeous woman. You talk

her into going home with your friend - That's a

(((Sales Rep)))

Your friend can't satisfy her so he calls you - That's

(((Tech Support)))

You're on your way to a party when you realize that

there could be gorgeous women in all these houses

you're passing. So you climb onto the roof of

one situated toward the center and shout at the top of

your lungs, "I'm fantastic in bed!" That's (((Junk

Mail))

I've often joked with workmates that in advertising, repetition is key. In advertising, repetition is key. The key to advertising is repetition. Did I mention that in advertising, repetition is key?

where did you see repetition??:)

do you think they have "crevettes" taste

I'm not sure about the PR example. That might be genuine word-of-mouth (as opposed to the undentified brand ambassador) unless the speaker is trying to unload her "great lover."

Sales: I'm a great lover - money back if you're not satisfied, let's go.

I define advertising as sitting in front of a cozy, warm fireplace, patiently tossing in $100 bills. Every now and then, someone walks by, notices an interesting little tendril of smoke or maybe a crackle from the fire, and says "Neat!"

My goddaughter (an ad-agency account sup in Chicago) counters this by defining public relations as: "Walking around with a piece of paper that has lots of words on it and saying 'Is this interesting to you?' over and over..."

hey.... its a beautiful idea.....

No offense Greg, but your goddaughter's example of public relations is completely spot-off, as are all these others, in my humble opinion (Tricky, I think yours applies, but only in a rude-imentary way.... :^)). If these examples were true to what public relations is, it would be worthless; the truth is, there's a lot more to it, and that's why it's so valuable. Of course, there's a lot more to all these facets of marketing, even though saying so takes away from the humor of the original junk email and this funny illustration. So, in the spirit of the illustration, here's what I believe is a better example of public relations:

Hey, how are you? It's really nice to meet you. I love your earrings; I just bought some jewelry for my wife but couldn't find any earrings as gorgeous as those. By the way, I'm married... but on behalf of my friend, I'm wondering if you're single, or have any single friends? If you do, you may be interested in my buddy who -- according to some very reliable sources I can provide -- is confirmed as being great lover. I mean, he's such a great lover that he actually has a reputation for it. If you wanted to know more or check the sources, I'm happy to get you that info. I also have digital photos and slides I can send you by email, FTP site or overnight express. Not interested? No worries at all; can I get you another drink from the bar? Also, where did you get those earrings?

Hello! Good Site! Thanks you! sibrhjblno

This is a good way to describe it I agree, however its a bit more complicated than that, Marketing particularly involves more.

Истина ли е Това?

Пидоры! Идите нахуй со своим PR'ом!

marketin is a place where buyer and seller meets each other for business transection.
like every day sales person salling their product..
advertising just give news about the products.
as we watching on TV about different features adding in mobiles.
public relation makes these sucess..
after sell your product is not finished your market you have to inform your customers about new features
[:P]

Gr8.... Perfect bro.

great !

Great post, made me laugh - I can see myself using someo of these examples with clients ;)

Ha. ... :P it's so very true.

good pictures

Nice sharing...Its giving an insight view of marketing

have never thought about it like that before. Thanks so much for the depth and understanding at which you covered the topic. it's a useful piece of information not only for me but for many others. have read a lot on the topic at different blogs and books (download mainly from http://www.picktorrent.com but this piece really gives food for thought

i think marketing and selling is much different, as marketing is all about customer satisfaction and customer delight, but selling is all about direct profit,,

i like very much that example

I disagree with the advertising panel.
If the purpose of marketing is to bring your services or product to the attention of the masses then the purpose of advertisement is to convince a targeted few why your service or product is right for them. Maybe it could be explained this way:

Marketing - “I’m a great lover.”
Advertising - “I’m just the right lover for you.”